Three Reasons to Colour Your Hair Without Using a Permanent Dye
Dyeing your hair has become a normal part of a typical beauty and fashion regime. For the modern woman, being in control of your hair colour is on a par with building up your wardrobe to create your own personal style, or choosing the right make-up to match.
There are, however, drawbacks to permanent, ammonia or peroxide-based hair dyes. While make-up can be washed off at the end of the day and out-of-date clothes can be replaced, once you use a standard hair dye, you are stuck with it for many months. Unless, of course, you choose to dye your hair all over again.
The alternative is to use products which don’t have such a long-lasting effect, semi-permanent or demi-permanent dyes. Here are three reasons why these can be a great idea to add to your hair colour regime.
Greater flexibility
With semi-permanent dyes in particular, you can change up your hair colour as and when you feel like it. Washing out in just a few washes, you are never stuck with a single colour for long, which means there is less risk when picking colours and shades. This is particularly useful when switching between dark and light colours. If you permanently dye your hair dark brown or black, for example, the only way you are going to lighten it until it grows out is with a serious course of peroxide treatment. With semi-permanent or demi-permanent dyes, you can be a brunette one week or month, and try out going blonde the next!
More room to experiment
Another facet of the greater flexibility semi-permanent hair dyes in particular give you are that it means you can be bolder in how you experiment with colours. If you have always fancied, for example, adding blue, pink or red streaks to your hair for a party or a holiday, but worry about going to work afterwards, semi-permanent colours are the answer. They tend to come in brighter, louder colours anyway, meaning you can adopt a wild new look on the weekend and then safely wash it out ready to return to respectability on Monday morning.
Protect your hair
There is no getting around it, permanent hair dyes do not do your hair any good
at all. The ammonia and peroxide which ensure the colour stains deep into the hair, or bleaches the colour from it, also damages the surface. Repeatedly dying your hair over a sustained period, either to maintain or switch up colours, can leave your hair in poor condition and difficult to manage. By comparison, the demi-permanent dyes which last anything up to 24 washes have a much lower concentration of damaging chemicals in them, while the semi-permanent dyes that wash out after just a few times have none at all.
Launched by La Riche Ltd, Directions Hair Dye was the first semi-permanent hair dye brand widely available on the UK market. The unique tubs of colour have been supporting fashion trends for close to 40 years, earning cult status in the process.
